Google's focus towards India was reiterated in its yearly event, Google for India 2018, earlier today. Users can also pull up any web page in English and a range of Indian languages, including Hindi, Bengali, Marathi, Malayalam, and Tamil. The new feature, powered by natural language processing and speech synthesis AI, Google says, can read billions of webpages smoothly in "a natural sounding voice". Google, at the event, showcased its efforts in the country and provided a look at all the new features that have been developed with Indian users in mind. In case you are getting confused, let us tell you that Google Pay is actually a unified payment service which is a combination of Android Pay and Google Wallet.
Which is why it makes sense that the Google Assistant will now be rolling out in local Indian languages, aside from just Hindi and English.
With an aim to expand the reach of Indian content, the technology giant said it is working with the more than one lakh offline Indian language publishers on "Project Navlekha", allowing them to start their website and publish on a branded domain.
Google has rebranded its payment app Google Tez to Google Pay to tap into the growing Indian digital payment space.
Google launched its India-first payments app Tez last September.
Google has particularly focussed on the "GO" edition of the search app on mobile which was first announced a year ago for markets like India.
Further, the blog claimed that since its launch, users have made over 750 million transactions with each one settled instantly and securely into a bank account.
More than 50% of Indian are now using the search function, Google Go or just Google search, on their phones.
The company has also partnered with RedBus to offer better public transport information on Maps. The company said that it will now work with major banks like HDFC Bank, ICICI Bank, Federal Bank and Kotak Mahindra Bank to facilitate pre-approved loans to customers. Even the Google Feed gets bilingual support for English and Hindi and will arrive on Google Go in coming months.
Google Maps also announced a Maps Go version, which is lighter than the Maps app. The company has partnered with local Andhra Pradesh State FiberNet Limited to reach nearly 10 million people.